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中國汽車流通協會:價格戰或抑制二手車市場活躍度而不會出現虧損傾銷
中國汽車流通協會和精真估聯合發布《2025年5月中國汽車保值率研究報告》表示,在金融滲透率較高的市場環境下,零首付及零息的購車福利已成為廠商和廠商金融公司重要的促銷手段。此次人民銀行釋放流動性,為汽車金融公司提供低成本的資金,有望進一步刺激汽車消費,落實「金融支持實體經濟」的政策定位。準備金率降至零,一方面幫助汽車金融公司相比銀行形成優勢,另一方面也對自身風控能力提出更高要求。
報告指出,二手車源量顯出疲態,促使行業重新調整增長預期。由置換補貼刺激的一波二手車行情持續時間難以預測。若結合價格來看,5月至6月的新車價格戰仍在繼續,降價可能會抑制二手車市場的活躍。從產品方面顯示,一批新款車型上市之後,舊款車型並不會快速流入二手市場,實際的二手車交易更多是老舊車輛。
不過,市場整體價格回升有利於對抗行業「內捲」,二手車市場基本不會出現虧損傾銷的情況。從各級別顯示,低端市場和高端市場都有較大的價格彈性,而中間級別的價格很難出現大幅波動,競爭車型較多使各個廠商都難以做出主動調整。(ta/u) ~
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