《大行》麥格理降快手(01024.HK)目標價8%至59.8元 下調盈測
麥格理發表研究報告,指快手-W(01024.HK)首季收入按年增長11%,經調整淨利潤率14%,數據大致符合市場預期。在廣告業務穩健增長的支持下,在線營銷服務(OMS)收入按年增長8%。雖然商戶支援措施在短期內壓抑了廣告盈利率,但快手仍對廣告收入前景充滿信心,並強調人工智能整合帶來的正面成果。該行預期,集團今年第二季及下半年的OMS收入將分別按年增長10%及16%。
該行表示,快手可靈AI展現出強勁的增長動能,可靈2.0或將進一步提升集團在大型影片模型領域的領先地位,並擴大其AI業務。
該行下調快手今明兩年的經調整每股盈測分別8%和9%,又下調集團目標價8%,即由64.7元降至59.8元,續予「跑贏大市」評級。
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