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世界品牌500強微軟奪冠 中國品牌入選超越日本
世界品牌實驗室日前公布《世界品牌500強》排行榜,去年排名第二的微軟(MSFT.US)擊敗蘋果(AAPL.US)位列第一;蘋果退居第二;亞馬遜(AMZN.US)名列第三。 美國品牌佔據500強中的193席,穩居品牌大國第一。中國品牌入選數目(48個)首次超越日本(43個),躍居全球第三。 至於榜單中最年輕的十個品牌包括抖音、OpenAI、Instagram、小米(01810.HK)及Uber等。 中國品牌中,排名首五位的分別為國家電網、騰訊(00700.HK)、海爾、工行(01398.HK)及華為,至於第七至九位分別為華潤、中移動(00941.HK)及國壽(02628.HK)。阿里(09988.HK)排名第十一位。
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