北京擬出台14條措施支持平台企業發展
據《北京日報》報道,北京將加大對虛假宣傳等案件的查辦力度,整治「網絡灰黑產」,降低網絡交易投訴舉報數量。為持續提升平台經濟常態化監管水平,支持平台企業在京發展,北京市市場監管局起草的《關於提升常態化監管水平支持平台企業持續健康發展的若干措施(徵求意見稿)》公開徵求意見。
徵求意見稿共提出了14條支持平台企業健康發展的相關措施。按照徵求意見稿的要求,今後,個體網店經營者登記管理將進一步優化。其中,北京市支持電商平台集中批量代辦平台內經營者市場主體登記,對通過網絡開展經營活動的個體工商戶提供拓展線下經營渠道、「一照多址」登記、個轉企等一攬子支持措施,激發網絡市場活力。
在推動廣告業高質量發展方面,廣告業重點企業將有「一對一」服務對接,從而幫助企業恢復發展。同時,制定明星廣告代言人、廣告發布行為、金融投資理財等系列廣告合規指引,有針對性地指導企業自律合規經營,促進企業增加廣告營收。
為提升網絡餐飲服務水平,徵求意見稿提出,制定網絡餐飲服務餐飲安全管理有關規範,上線相關服務軟件,提供可視化指導服務。簡化網絡食品交易第三方平台提供者備案手續,整合備案工作流程,優化備案審核服務,推動相關業態創新發展。
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