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同程旅行(00780.HK)聯合騰訊(00700.HK)發布美好文旅生態聯合營銷計劃
同程旅行(00780.HK)宣布,聯合騰訊(00700.HK)發布美好文旅生態聯合營銷計劃,將集中雙方的全域生態能力,推動旅遊業復甦和發展。 為解決中小文旅企業經營難處,同程旅行和騰訊將針對文旅廣告主的營銷需求,提供一站式營銷解決方案,設立目的地定制IP、特色館區、長線區域及文旅品牌共四大產品線,並整合優勢資源場景,共創端口鏈接、交易鏈接和心智鏈接,打造文旅消費閉環生態,賦能目的地旅遊品牌形象。
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