You are browsing the Hong Kong website, Regulated by Hong Kong SFC (CE number: BJA907). Investment is risky and you must be cautious when entering the market.
頤海國際(01579.HK):關聯方調價影響逐步出清,沖泡系列上量,維持“推薦”評級,目標價137.8港元
格隆匯 12-31 10:29

機構:華創證券

評級:推薦

目標價:137.8 港元

關聯交易調價影響逐步出清:公司前期股價調整,主要因為關聯交易調價,疊加Q4預期2C業務增速放緩,帶來對明年增速擔憂——2C業務基數增大,同比增速可能放緩,2B業務恐難享受海底撈餐廳修復帶來的高彈性。經歷30%股價回調,公司當前預期已基本出清。我們認為,上半年關聯交易佔比僅有營收23%,全年看預計只有3成左右,公司自2018年以來加速發展C端業務,當前業務結構已經比較健康,與海底撈餐廳同為獲益於該品牌的經營者,且業務模式更加穩定。

海底撈開店提速,沖泡系列初露爆品相:海底撈17-20年保持100/200/300/500家新店速度,今年新開店明年成為成熟店後,有效經營的門店數量將達到2019年的2倍,且若疫情無大範圍反覆,預計翻枱同比2020將大幅改善,關聯交易仍然有量的高增長;C端產品中,沖泡系列逐漸上量,當前已達到單月4000kw體量,明年有望成為方便速食品類中又一大單品,拖動C端快速增長,佔領5-15元低客單一人食價格帶。?研發機制微調,分成體制更因地制宜:增設產品企劃部之後,增加從上而下研發系統;銷售合夥人分成出現更細規則,保持團隊戰鬥力。我們認為公司後續會以區域爆款為主,快速發掘市場機會,以最靈活方式推進產品創新。

霸州1期投產,進入產能擴張週期:霸州1期今年增加7w噸產能(原有10w噸);霸州2期預計將於2023年底投產,設計產能3萬噸;馬鞍山一期處於土建階段,規劃產能6萬噸,預計2021年底投產,馬鞍山全部建成預計將釋放產能20萬噸;漯河生產基地3月開始建設,一期規劃產能7.5萬噸,預計將於2021年底投產,二期規劃產能7.5萬噸,預計將於2022年底投產;簡陽工廠預計下半年開始建設規劃,一期規劃產能10萬噸,計劃2022年投產;馬來西亞合資工廠於2020年初投產,小產能在運輸不便時有力支持了海外銷售(佔比微提至4.7%),泰國工廠也已經完成土地購買協議,目前處於總體規劃階段,一期設計產能2萬噸,計劃於2021年上半年開始建設,預計將於2022年投產;二期設計產能2萬噸,預計將於2025年投產。

盈利預測:我們強調公司是在好賽道上,以現有的強大品牌+靈活的制度、較強激勵賣成癮性單品,在研發端以低試錯成本的靈活機制(產品項目制)鼓勵全民研發,銷售端以合夥人/師徒制,以及每季度PK制度進行強激勵,當前渠道下沉迅速,組合拳配合良好。考慮調價影響持續,我們下調2020年-2022年EPS預測至0.89元、1.10元和1.45元。當前股價對應PE分別為127倍、103倍和78倍。鑑於公司“強勢品牌背書,靈活的研發機制,充分賦能銷售團隊的管理機制”三項能力領先市場,同時考慮到未來行業集中度進一步提升,方便食品有望成為居家常備產品,給予公司2022年80倍PE,對應股價為137.8港元(當前匯率),維持“推薦”評級。

風險提示:上游原材料成本價格上漲壓力;關聯方海底撈門店擴張不及預期;第三方渠道拓展不及預期;新產品推廣成功率不及預期。

Follow us
Find us on Facebook, Twitter , Instagram, and YouTube or frequent updates on all things investing.Have a financial topic you would like to discuss? Head over to the uSMART Community to share your thoughts and insights about the market! Click the picture below to download and explore uSMART app!
Disclaimers
uSmart Securities Limited (“uSmart”) is based on its internal research and public third party information in preparation of this article. Although uSmart uses its best endeavours to ensure the content of this article is accurate, uSmart does not guarantee the accuracy, timeliness or completeness of the information of this article and is not responsible for any views/opinions/comments in this article. Opinions, forecasts and estimations reflect uSmart’s assessment as of the date of this article and are subject to change. uSmart has no obligation to notify you or anyone of any such changes. You must make independent analysis and judgment on any matters involved in this article. uSmart and any directors, officers, employees or agents of uSmart will not be liable for any loss or damage suffered by any person in reliance on any representation or omission in the content of this article. The content of the article is for reference only and does not constitute any offer, solicitation, recommendation, opinion or guarantee of any securities, virtual assets, financial products or instruments. Regulatory authorities may restrict the trading of virtual asset-related ETFs to only investors who meet specified requirements. Any calculations or images in the article are for illustrative purposes only.
Investment involves risks and the value and income from securities may rise or fall. Past performance is not indicative of future performance. Please carefully consider your personal risk tolerance, and consult independent professional advice if necessary.
uSMART
Wealth Growth Made Easy
Open Account