恆隆公佈V.3策略 將側重現有項目所在地拓展業務
恆隆集團(00010.HK)與恆隆地產(00101.HK)昨日(22日)舉辦65週年慶祝酒會。集團於酒會上公佈「恆隆V.3」策略,並同時公佈最新大型綜合商業項目杭州恆隆廣場的最新進展。
恆隆先後經歷三個重要的策略發展階段,「恆隆V.1」是基礎階段,指在香港佈局多元化業務;「恆隆V.2」是集團在內地重點擴張階段,聚焦發展大型資本密集型綜合商業項目。「恆隆V.3」是集團的下一階段策略,側重在現有項目所在地拓展業務,以高資本效益的方式,精選現有項目再投資,並全面提升顧客體驗,進一步擴大項目規模、可見度及可達性。「恆隆V.3」希望透過善用及提升旗下資產的價值,把投資回報最大化。
恆隆集團及恆隆地產榮譽董事長陳啓宗表示,恆隆的未來與集團服務的城市緊密相連,深信在陳文博的領導下,這份合作與進步的精神會繼續傳承下去,持續蓬勃發展。
恆隆集團及恆隆地產董事長陳文博指,V.3在V.2取得重大成功的基礎上應運而生,是恆隆的策略升級。
內地方面,杭州恆隆廣場作爲公司在內地的第11個綜合商業項目,預計將於今年底起分階段開幕。截至目前,零售部分預租率已達83%。項目於今年稍後時間推出的辦公樓E座已全幢100%租出。杭州文華東方酒店則預計於明年下半年開業。
而隨着和百大集團的合作落地,杭州恆隆廣場的影響力將進一步增強。恆隆與百大集團簽訂了一份爲期20年的租賃協議,承租毗鄰杭州恆隆廣場的杭州百貨大樓南座及北座,租約自2028年4月1日起生效。這次合作將使杭州恆隆廣場的零售面積大幅增加40%,臨街面積亦增加超過200%。
昨日的慶祝酒會,獲不少財金及政界猛人到場道賀,當中久未露面的昔日中國首富、中信股份(00267.HK)前主席榮智健亦有現身。
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