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新世界(00017.HK):K11 MUSEA 8月人流創開業以來單月新高 旅客平均單筆消費升30%
阿思達克 09-04 10:37
新世界發展(00017.HK)旗下K11 MUSEA商場的8月人流創開業以來單月新高,整個暑假期間,旅客平均單筆消費亦按年升約30%。 集團指,K11 MUSEA及K11 Art Mall自今年7月初的連串活動吸引訪客,8月整體人流按年升約20%。K11亦聯乘商戶推出消費禮遇,帶動整個暑假期間的訪客消費,當中K11 MUSEA的旅客平均單筆消費按年升約30%。鐘錶珠寶品牌的表現尤其突出,會員銷售額按年升20%。 內地方面,天津K11 Select於7月的人流按年增長12%,突破43萬人次,創下開業以來單月新高;同期整體銷售額較去年增長19%。 廣州K11在暑期舉辦「100%多啦A夢&FRIENDS」巡迴特展廣州站,並引入逾30間高級品牌首店及新概念店,帶動暑假期間人流按年增長36%,整體銷售額亦按年上升24%。 內地樓盤的暑假銷展活動,帶動「凱旋新世界」、「新世界-天馥」、「新世界星輝」等住宅的睇樓量明顯上升,當中「新世界星輝」銷展活動的單日訪客量突破150組;「新世界‧天馥」在銷展活動期間的訪客量更按月增1.3倍,項目隨即加推88伙江景單位。「凱旋新世界」訪客量按月上升85%,項目亦推出建築面積約2,734至8,988平方呎的低密度洋房。
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