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據報拼多多(PDD.US)招聘策劃、創造及拍攝人員 或為自製短劇準備
阿思達克 08-29 14:07
《新浪科技》引述消息報道,拼多多(PDD.US)已在招聘平台招聘「短劇製片營運」,要求負責短劇內容的製作工作,包括前期選題策劃、組織劇本的創作、把控拍攝和後期製作等,並要求有各大內容平台影視劇內容經驗者優先,最好有過爆款短劇經驗。 分析認為,拼多多此舉或為其自製短劇進行準備。 拼多多自2019年起通過引入外部短劇內容、流量扶持、頻道獨立等動作佈局短劇,但從未自主製作短劇,始終以 「採買+分成」模式整合外部資源,核心目標是借短劇提升用戶粘性,為電商生態導流。其短劇業務更偏向「流量工具」,而非內容生產。
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