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泡泡瑪特(09992.HK)王寧:本周將發佈迷你版LABUBU 不認為單一IP貢獻過多不健康
阿思達克 08-20 10:53
泡泡瑪特(09992.HK)創辦人、董事會主席及行政總裁王寧在中期業績會上透露,公司對產品開發仍較克制,沒有過度消耗LABUBU IP,目前消費者主要抱怨買不到LABUBU,反映市場有龐大需求。他又透露,本周將發佈迷你版LABUBU,可用作電話掛件,應用場景更多。 談及產品供不應求,泡泡瑪特供應鏈中心總裁兼副總裁袁俊杰表示,公司已規劃全球六大生產基地,其中國內有四家、海外有兩家,期望通過在全球的生產佈局來進一步提升需求及供應精準匹配水平,亦會持續推動自動化及精益化生產,縮小預測和需求之間的偏差。他表示,至8月份毛絨品類產能已達到約3,000萬隻,現時一個月的產量等同於去年全年產量,月產能達到去年同期十倍以上。 王寧表示,LABUBU得到全球消費者喜歡,成為世界級IP,而公司海外化業務發展亦取得進展,未有認為單一IP對營業收入貢獻過大是不健康的狀況,強調泡泡瑪特擁有眾多授權IP及原創IP,認為平台發展相對健康。
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