《大行》花旗:8月澳門高端中場投注額按年升5% 銀娛(00027.HK)份額最高
花旗研究報告指,該行統計8月澳門高端中場博彩投注額按年升5%至1,340萬元,高端中場賭客數量按年跌5%至624名,意味人均投注額按年升10%至21,543元,連續4個月有雙位數升幅,反映賭客質量提高。
豪賭客方面,該行觀察到期內有32名豪客,而去年同期爲25名,單日最高投注額45萬元出現在銀娛(00027.HK)Horizon Room。另外,該行亦留意到新濠(00200.HK)有6名豪賭客,顯着高於平時,或因其新開幕的「Signature Club」配備高爾夫模擬器等非博彩設施,並陳列姚明等NBA球星親籤球衣收藏品。
市場份額方面,該行數據顯示銀娛的高端中場投注額佔比約34%,繼續領先同行,反映嘉佩樂酒店及陳奕迅演唱會對豪賭客的吸引力;而金沙中國(01928.HK)以約23%佔比維持排行第二。另外,該行亦留意到金沙、永利澳門(01128.HK)、美高梅中國(02282.HK)及新濠亦推出不同策略及邊注新玩法,多數賭場新增「大小七(Big/Small 7)」玩法。
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