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電視廣播(00511.HK)次季數碼廣告收入保持雙位數增長 重申全年EBITDA改善及實現正數純利預期
阿思達克 08-05 12:07
電視廣播(00511.HK)公布截至2025年6月30日止季度核心香港電視相關業務及中國內地業務經營情況,期內平日黃金時段(晚上7時至11時)無線電視的免費電視頻道平均電視收視點為19.8點,按年下跌1.1點,佔所有香港電視頻道的市場份額79%,按季升1個百分點,按年持平。 預計今年全年的廣告收入將比去年有所增長,而廣東省和澳門在內的大灣區將是主要的增長驅動力。 數碼廣告收入在本季度內保持了強勁的雙位數百分比增長,相信強勁增長的數碼廣告收入將在2025年繼續成為主要增長驅動力。 公司重申對截至2025年12月31日止年度EBITDA按年持續改善及實現正數純利的預期。
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