江蘇有線(600959.SH):公司設置的“蘇超專區”頁籤點擊量暴升76%,帶動平台UI總點擊量提升17.7%
格隆匯7月29日丨江蘇有線(600959.SH)在投資者互動平台表示,近2個月來,公司敏鋭把握“蘇超”賽事引爆的全民關注熱潮,在平台端重磅上線“蘇超專區”,構建起涵蓋實時賽程、積分射手榜、精彩回看的多維度內容體系。公司設置的“蘇超專區”頁籤點擊量暴升76%,帶動平台UI總點擊量提升17.7%。在7月5日至6日舉行的6場關鍵“蘇超”賽事期間,公司創新宣推模式,調動近100塊核心商圈户外大屏保障賽事同步直播,成功串聯起“商圈活力”“社區温度”與“夜經濟動能”三大城市生活場景。 公司近日與江蘇省體育產業集團開展業務交流,雙方圍繞“蘇超”大小屏融合傳播、核心商圈大屏宣發與特色消費等領域進行深入探討。
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