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極光(JG.US)融合量子計算,創新業務模式
格隆匯 07-25 16:46

2025年7月25日,中國深圳 —— 近日,中國領先的客户互動與營銷科技服務商極光(Aurora Mobile,納斯達克股票代碼:JG,以下簡稱 "極光" 或 "公司")宣佈正在積極探索新興技術與現有業務的融合,尤其是量子計算領域。極光在客户互動和營銷科技領域積累深厚,擁有海量數據與成熟業務體系,量子計算的引入為其帶來全新變革。

數據處理與洞察:量子加速

極光的數據處理與分析業務,長期面臨海量複雜數據挑戰。量子計算的並行處理能力,讓極光在分析客户行為、偏好等數據時效率大增。通過量子算法,能快速梳理客户行為模式,定位高價值客户,挖掘潛在需求。比如分析客户購買週期,量子計算可綜合更多因素,精準預判復購時間,為企業營銷提供精準時間窗口,提升數據洞察的深度與精準度。

精準營銷與推薦:量子賦能

精準營銷和個性化推薦是極光核心業務。量子比特能讓客户畫像維度更豐富,構建出更精準立體的客户形象。在推薦系統中,量子增強的協同過濾算法,可綜合海量信息,為客户量身定製推薦內容。無論是商品、服務還是營銷活動,都能精準命中客户興趣點,極大提升營銷轉化率與客户滿意度,優化企業營銷資源配置。

智能決策輔助:量子助力

企業營銷決策場景複雜,變量眾多。極光利用量子計算的模擬能力,依據市場趨勢、客户動態、競爭對手策略等信息,構建市場模擬模型。通過模擬不同營銷方案效果,評估風險與收益,幫助企業篩選最優方案。例如新品推廣,量子模擬可測試不同推廣渠道、投放時間、促銷力度組合下的市場反應,助力企業做出更明智、前瞻性的營銷決策。

來源:微信公眾號.極光JIGUANG

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