香港迪士尼總裁:深圳即日來回旅客大增 擬推演唱會合作套票吸引旅客過夜
香港迪士尼樂園渡假區行政總裁莫偉庭表示,樂園的非本地入場人次持續增長,增幅高於本港整體旅客增長,其中即日來回的深圳旅客大幅增加,同時是年票顧客中增長最快的羣體,反映深圳旅客視樂園爲生活圈的一部分。
莫偉庭表示,爲吸引更多過夜旅客,園方正與旅遊平臺合作,將更多演唱會門票與迪士尼門票?綁銷售,包括下月在亞博舉行的南韓藝人G-Dragon演唱會,以及明年初在啓德體育園舉辦的韓國女團Blackpink世界巡迴演唱會。
他又表示,迪士尼將推出套票,一次過銷售樂園門票、酒店及跨境車票,冀提升旅客過夜率。
今年是香港迪士尼樂園開幕20週年,莫偉庭指出,園方正舉行爲期12個月的20週年慶典活動,對預期經濟效益及入場人次感到樂觀,並指旅客近年在餐飲及商品方面的消費顯着增加,形容爲「旺丁又旺財」。
對於「粵車南下」計劃擬於今年11月啓動,莫偉庭表示歡迎任何便利遊客往返兩地的措施,正積極與政府當局探討專屬泊車設施事宜。
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