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《大行》交銀國際升泡泡瑪特(09992.HK)目標至300元 維持「買入」
阿思達克 06-26 15:11
交銀國際研究報告指,自次季以來,泡泡瑪特(09992.HK)海外市場在核心IP新品的帶動下,延續首季的爆發式增長,明星效應和社交媒體傳播進一步推動公司IP產品熱度的持續上升,帶動海外市場持續錄得高速增長;將2025至27年的收入預測上調31至40%,歸母淨利潤預測上調58%至70%,目標價上調至300元,維持「買入」評級。 報告指,Labubu 3.0上市進一步帶動了公司產品在海外消費者中的持續破圈,在北美、東南亞等市場展現出強勁增長勢頭。今年4月中起,公司對北美市場產品進行了12至27%的提價,產品銷售熱度不減,進一步驗證了消費者的低價格敏感度以及公司享有的高議價能力。
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