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華泰證券:看好2025年大消費板塊,建議關注四條消費板塊結構性投資主線
華泰證券研報稱,繼續看好2025年大消費板塊,建議關注四條消費板塊結構性投資主線。一是新消費投資機遇,美粧個護、國潮服飾等領域頭部品牌正通過產品創新與全渠道佈局實現市佔率突破。二是高成長性的情緒消費賽道,潮玩IP經濟、寵物經濟、沉浸式服務等,正以社交化、場景化的消費模式構建千億高景氣市場。三是蓬勃發展的銀髮經濟,適老化智能家電、老年教育旅遊等,將在政策支持和觀念迭代中迎來黃金髮展期。四是“AI+”消費的技術賦能機遇,相關算力服務、解決方案及率先落地的消費龍頭股具備增長潛力。
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