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研報掘金丨中金:海爾智家產品創新持續領先,優化全球戰略佈局

中金公司研報指出,海爾智家(600690.SH)業務經歷40餘年發展,海爾智家成爲全球佈局完善、規模份額領先的家電龍頭。全球家電佈局的標杆,高端品牌打造的旗幟。公司培育出卡薩帝、三翼鳥等品牌,卡薩帝品牌認知、渠道佈局、產品創新持續領先,實現了高端品牌、場景品牌、生態品牌的全面領跑。戰略聚焦、管理創新與組織變革是海爾成功的基因密碼。海爾的未來:深化零售變革,優化全球戰略佈局。若假設公司25年現金分紅率爲50%,當前對應的25年股息率爲4.5%。維持A股/H股/D股目標價35元/34港元/2.1歐元不變。

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