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據報Meta(META.US)目標明年利用AI實現廣告完全自動化
阿思達克 06-02 22:06
據《華爾街日報》周一報道,Meta(META.US)目標是在明年年底前讓品牌商能夠利用其人工智能工具全面製作和投放廣告。 報道稱,品牌商可以提供產品圖片和預算,Meta的人工智能會產生廣告,包括圖片、影片和文字,然後根據預算建議確定Instagram和Facebook上的用戶定位。據悉,Meta還計劃讓廣告客商使用人工智能來個人化廣告,以便用戶根據地理位置等因素即時看到同一廣告的不同版本。
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