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研報掘金丨上海證券:維持青島啤酒“買入”評級,積極探索多元發展

上海證券研報指出,青島啤酒(600600.SH)持續推進產品結構優化升級,以產品帶動品牌發展。立足2025年展望未來,青啤公司一方面堅定不移地推進實施高質量跨越式發展戰略,以品牌爲引領,做強做優啤酒主業,圍繞“啤酒+生物+健康”等戰略性、前沿性領域超前佈局,加速打造高端生鮮及超高端產品,擴充產品矩陣,提升盈利能力;另一方面積極探索多元發展,2025年3月重組整合青島飲料集團,5月全資收購山東老牌黃酒企業即墨黃酒,積極穩妥發展黃酒、威士忌等相關業務,探索培育新的增長點。維持“買入”評級。

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