王府井(600859.SH):拉薩王府井購物中心對外營業
格隆匯4月30日丨王府井(600859.SH)公佈,2025年5月1日,公司旗下拉薩王府井購物中心對外營業。
拉薩王府井購物中心位於西藏自治區拉薩市柳梧新區北京大道10號,由公司旗下北京王府井購物中心管理有限責任公司管理運營,項目總建築面積約22萬平方米,租賃期限20年。
拉薩王府井購物中心錨定“拉薩24小時不夜城”定位,圍繞社交娛樂聚合時尚中心、品質生活一站式體驗中心、圈層社羣彙集中心、品牌彙集中心四大核心功能佈局,充分利用可持續發展技術,通過沉浸式主題場景及立體化生態景觀,為消費者營造兼具自然綠色氣息、鬆弛感的度假環境與社交空間。項目聚焦首發經濟,首進拉薩品牌佔比近30%,科學匹配商業業態,旨在為消費者提供品牌好貨的同時,滿足消費者餐娛一體的新型微度假需求。公司致力於將項目打造為多元化社交互動及品質生活優選平台,為當地消費者提供全時段消費場景,有效激活全國海拔最高的商業市場消費潛力。
截至本公吿出具之日,公司在全國範圍內共運營79家大型綜合零售門店。
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