貝殼"金五購房節"盛大啟幕 多重福利助力美好居住
隨着五一小長假臨近，房地產市場迎來傳統銷售旺季，眾多購房者將置業計劃提上日程。為提振消費者購房信心，貝殼於4月23日正式啟動"金五購房節"，活動將持續至5月5日。此次活動整合平台資源，聯動全國城市、合作開發商、合作新經紀品牌，整合多重福利，為消費者的置業之路帶來驚喜和温暖。本次優惠活動覆蓋全國，通過簡單直接的現金抽獎、紅包雨、購房券、京東大家電專屬折扣禮、裝修補貼等方式，精準對接消費者需求，真正讓利於消費者。
2025 年開年，在政策持續發力下，房地產市場延續止跌回穩走勢，市場交易活躍度進一步提升。在市場回暖背景下，貝殼 "金五購房節" 推出多元互動玩法，融合遊戲化體驗與多重購房優惠，消費者最高可獲得2000元購房券，還有刮卡抽獎最高可獲得5g金條(新房成交禮)。
一、幸運抽金條、刮卡必中好禮，活動期內每人可參與刮卡抽獎1次，每名用户在活動期內最多中獎1次。市民進入活動頁面即可參與，獎品包括實物獎、現金獎、滴滴立減券獎、金條獎。
二、抽新房成交券，每日發放500元-2000元購新房現金資格券，市民參與認證並領券，根據獎券使用要求購買新房，完成相關手續後即可提現。
三、受邀客户專屬砸金蛋，最高423元現金紅包。獎品包括貝殼提供的1元、4.23元、7元和423元現金紅包，均可無門檻兑換。每名用户在活動期內最多中獎1次。
四、二手房成交禮，可獲得實物禮品頸椎按摩儀。市民按照獎券使用要求購買二手房可用。
五、京東大家電專屬折扣禮、裝修補貼券。貝殼不僅深度整合了平台上的海量優質房源資源，還實現了從購房到裝修、買家電的無縫銜接，為消費者構建了"一站式"的居住服務閉環。
具體活動城市和活動規則以貝殼App上的活動介紹為準。
為了讓更多用户能夠參與到這場精彩的活動中來，新增特價房專區、案場優惠、專屬樓盤優惠，部分城市還將在站內、站外開設聯合直播間，為大家解讀購房福利，分享購房經驗，讓消費者能夠更加全面地瞭解房地產市場，把握購房機會。
貝殼對品質服務的堅守，始終貫穿於 "讓家更美好" 的品牌理念之中。通過精準對接購房者的剛性與改善性需求，此次活動不僅讓消費者享受到實實在在的優惠，也通過高品質供給為消費者帶來便捷、高效的居住服務體驗，讓購房過程真正實現安心、省心。未來，貝殼將繼續以用户需求為導向，持續探索居住服務的升級路徑，用專業與温度，助力更多人早日入住夢想家園。
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