361度(01361.HK)：361°主品牌產品一季度零售額同比錄得10%–15%正增長
格隆匯4月14日丨361度(01361.HK)發佈公告，2025年第一季度，361o主品牌的零售表現(線下渠道)：361o主品牌產品於2025年第一季度的零售額(以零售價值計算)較2024年同期比較錄得約10%–15%的正增長。361o童裝品牌的零售表現(線下渠道)：361o童裝品牌產品於2025年第一季度的零售額(以零售價值計算)較2024年同期比較錄得10%–15%的正增長。361o電子商務平臺的零售表現：361o電子商務平臺產品於2025年第一季度的整體流水較2024年同期比較錄得35%–40%的正增長。
2025年第一季度期內，361o憑藉敏銳的市場洞察力，堅定聚焦大衆專業運動領域，以科技創新爲引擎、潮流風尚爲助力，持續深化“科技賦能產品創新升級”戰略。在跑步領域，“速湃FLOAT2”與“速湃CQT2”完成煥新升級，爲跑步愛好者帶來更卓越的性能體驗與頂級緩震腳感；體測速訓跑鞋“疾風ET”全新上市，爲跑者提速重磅加碼；“飈速”系列多款新作強勢登場，“飈速4PRO”“飈速3.5PRO”“飈速TEAM2.0”完成產品升級；“飛燃4x4”戶外跑鞋搭載蝶翼碳板與RPU大底，助力跑者的戶外挑戰。與此同時，“飛燃4”跑鞋榮獲國際獎項協會頒發的“2025年MUSE設計獎銀獎”，彰顯其在競速跑鞋領域的設計巧思與卓越性能。在籃球領域，斯賓瑟?丁威迪第三代簽名鞋“DVD3”正式上市，該款產品採用跑車靈感設計並融入CQT碳臨界科技，實現產品性能的卓越突破；全新“BIG 36.0”憑藉穩定的性能和創新設計，迅速贏得業內關注。期內，361o“BIO BB”籃球鞋榮獲國際獎項協會頒發“2025年MUSE設計獎金獎”，詮釋品牌深厚底蘊與產品卓越品質。在運動生活領域，361o發佈“Ultra系列”春季服飾，涵蓋極睿風衣、套頭衛衣及運動長褲等，以零束科技與防風保暖設計提升用戶運動體驗。另外，361o發佈“新肌5.0”“新動5.0”系列，助力用戶升級盛夏穿着體驗。以上新品爲消費者提供從專業競技到日常訓練的全週期運動解決方案，持續鞏固361o在運動科技領域的引領地位。
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