匯通達網絡(9878.HK)召開自有品牌集羣戰略發佈會 9大品牌集中亮相 加速發力三大供應鏈戰略
2025年2月28日，匯通達網絡(9878.HK)正式召開"自有品牌集羣戰略發佈會"。繼去年8月宣佈全面啟動"產業升級"、11月召開酒水戰略及新品發佈會之後，匯通達高頻率、快節奏地再落一子。
此次發佈會，覆蓋家電、酒水、洗化、家居4個行業品類，包括湯姆遜、阿爾蒂沙、雅佳、蘭博基尼(熱能)、科恩、故宮、桃花潭、皙無雙、林間雀等在內的9個品牌首批發布，隨發佈會上市的新品更是多達上百款。
此外，發佈會上，總裁徐秀賢更是首度對外公開匯通達在供應鏈服務上的三大戰略工程。
品牌直通車工程，通過與品牌廠商的戰略合作，打造“TOP合作+短鏈+S2B2C數字化工具”的數字供應鏈，重點滿足有品牌偏好的消費者和會員店需求。讓農村消費者同步享受到與城市一樣的商品、價格和服務，讓鄉鎮夫妻店能夠有官方渠道增加“流量”商品、從而做大生意，讓品牌工廠能夠一步直達鄉鎮市場、同時實現商品流通全流程的可視化。
自有品牌生態羣工程，深入產品的研發、生產端，構建“自有品牌+以需定產+短鏈”的柔性供應鏈，重點滿足有性價比、質價比偏好的消費者和會員店需求，實現“大牌平替”，同步讓產、需無縫銜接，提升產業鏈效率、激活閒置產能。
開放式智慧供應鏈平台工程，通過構建“POP供應鏈中樞+AI交易引擎”，讓更多品牌有機會進入鄉鎮市場、讓鄉鎮夫妻店有更多的商品選擇。滿足鄉鎮市場的長尾需求，激活內需、提振消費。
“2025年，匯通達在三大戰略上都要加速發力：在高成長品類上發展5到10個TOP合作；在9大品牌集羣上持續深化產品開發運營；同時，快速落地AI賦能的一站式數字化交易平台。”
徐秀賢表示，匯通達將堅持“反向+短鏈+數字化”的供應鏈創新，堅定推進三大供應鏈工程，推動全產業鏈效率，實現生產者、流通商、消費者的多方共贏，進而實現讓“農民生活得更美好”的企業使命。
隨着戰略升級紅利的持續釋放，匯通達或將進一步優化投資者對其估值邏輯——向"產業效率重構的價值創造"躍遷。鄉村振興背景下的城鄉資源再配置紅利，也將為其提供長期加持，打開市值成長的空間。
Follow us
Find us on
Facebook,
Twitter ,
Instagram, and
YouTube or frequent updates on all things investing.Have a financial topic you would like to discuss? Head over to the
uSMART Community to share your thoughts and insights about the market! Click the picture below to download and explore uSMART app！
Disclaimers
uSmart Securities Limited (“uSmart”) is based on its internal research and public third party information in preparation of this article. Although uSmart uses its best endeavours to ensure the content of this article is accurate, uSmart does not guarantee the accuracy, timeliness or completeness of the information of this article and is not responsible for any views/opinions/comments in this article. Opinions, forecasts and estimations reflect uSmart’s assessment as of the date of this article and are subject to change. uSmart has no obligation to notify you or anyone of any such changes. You must make independent analysis and judgment on any matters involved in this article. uSmart and any directors, officers, employees or agents of uSmart will not be liable for any loss or damage suffered by any person in reliance on any representation or omission in the content of this article. The content of the article is for reference only and does not constitute any offer, solicitation, recommendation, opinion or guarantee of any securities, virtual assets, financial products or instruments. Regulatory authorities may restrict the trading of virtual asset-related ETFs to only investors who meet specified requirements. Any calculations or images in the article are for illustrative purposes only.
Investment involves risks and the value and income from securities may rise or fall. Past performance is not indicative of future performance. Please carefully consider your personal risk tolerance, and consult independent professional advice if necessary.
