中國原創積木品牌布魯可向港交所遞交上市申請
中國原創積木品牌布魯可向港交所遞交上市申請。布魯可作為全球拼搭角色類玩具的創新者和領導者,經過多年在行業的深耕,建立了受專利保護的布魯可創新體系,聚焦為消費者提供好而不貴的拼搭玩具產品。布魯可的創新體系覆蓋了設計、研發和生產的標準化體系,自成一體的產品體系,高度互動的消費者生態圈體系等幾個核心組成部分,助力其打造了兼具標準化和個性化的創新型拼搭角色類玩具品類,並重新定義了廣受歡迎的角色類玩具市場。布魯可擁有高效的研發團隊,並取得了470多個專利佈局。其研發人員佔員工人數的比例超過60%。與此同時,布魯可還建立了豐富的IP矩陣,包括兩個自有IP(百變布魯可和英雄無限),以及30多個知名授權IP,包括奧特曼、變形金剛、火影忍者、漫威無限傳奇、漫威小蜘蛛和他的神奇小夥伴們、小黃人、寶可夢、假面騎士、名偵探柯南、初音未來、聖鬥士星矢、新世紀福音戰士、凱蒂貓和芝麻街等。廣泛的專利佈局和豐富的IP矩陣使布魯可能夠觸達多年齡段以及不同性別的全球消費者。布魯可近年來取得了快速增長。根據弗若斯特沙利文的資料,按GMV計算,布魯可是中國最大、全球領先的拼搭角色類玩具企業,同時也是全球增速最快的規模化玩具企業,2023年GMV同比增長超過170%。2024年一季度,公司收入達到了人民幣4.66億元,同比增長224%。
Follow us
Find us on
Facebook,
Twitter ,
Instagram, and
YouTube or frequent updates on all things investing.Have a financial topic you would like to discuss? Head over to the
uSMART Community to share your thoughts and insights about the market! Click the picture below to download and explore uSMART app!

Disclaimers
uSmart Securities Limited (“uSmart”) is based on its internal research and public third party information in preparation of this article. Although uSmart uses its best endeavours to ensure the content of this article is accurate, uSmart does not guarantee the accuracy, timeliness or completeness of the information of this article and is not responsible for any views/opinions/comments in this article. Opinions, forecasts and estimations reflect uSmart’s assessment as of the date of this article and are subject to change. uSmart has no obligation to notify you or anyone of any such changes. You must make independent analysis and judgment on any matters involved in this article. uSmart and any directors, officers, employees or agents of uSmart will not be liable for any loss or damage suffered by any person in reliance on any representation or omission in the content of this article. The content of the article is for reference only and does not constitute any offer, solicitation, recommendation, opinion or guarantee of any securities, virtual assets, financial products or instruments. Regulatory authorities may restrict the trading of virtual asset-related ETFs to only investors who meet specified requirements. Any calculations or images in the article are for illustrative purposes only.
Investment involves risks and the value and income from securities may rise or fall. Past performance is not indicative of future performance. Please carefully consider your personal risk tolerance, and consult independent professional advice if necessary.