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好想你(002582.SZ):2023年度預虧3000萬元-5000萬元
格隆匯 01-30 19:28

格隆匯1月30日丨好想你(002582.SZ)公佈2023年度業績預吿,報吿期歸屬於上市公司股東的淨利潤虧損3,000.00萬元-5,000.00萬元,上年同期(調整後)虧損18,950.57萬元;扣除非經常性損益後的淨利潤虧損4,000.00萬元-6,000.00萬元,上年同期(調整後)虧損21,251.97萬元;基本每股收益虧損0.07元/股-0.12元/股。

2023年,公司營業收入17.77億元,同比增長26.91%。主要原因是:公司從戰略升級、大單品打造、渠道拓展、供應鏈優化以及組織變革等方面開啟業務突破,制定了雙曲線發展戰略。第一曲線以禮品業務為主,升級皇帝御棗、開發貢棗等高品質、高價值的產品,通過專賣、電商等優勢渠道實現業績的穩健增長;第二曲線以大單品業務為主,重點打造了大單品紅小派,通過興趣電商、線下商超、便利店、零食、流通等渠道實現業績的快速增長。2023年,公司大單品紅小派系列產品營業收入突破2億元。公司通過雙曲線協同發展,豐富產品品類的同時,聚焦核心大單品,加速渠道佈局,實現線上引領,直播開路,線下紮根,網點建設,協同作戰,共創佳績的良好局面,各渠道均取得了不錯的增長。

2023年,營業收入實現快速增長,固定資產折舊攤銷費用比例降低,再加上公司通過精細化管理實現費用率同比下降。同時,本期信用減值和資產減值損失金額約920萬元,對淨利潤影響較小。但是公司毛利仍不足以覆蓋期間費用,導致公司2023年繼續虧損。

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