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老白乾酒(600559.SH):現武陵酒原漿酒產能超5000噸
格隆匯 01-24 15:46

格隆匯1月24日丨老白乾酒(600559.SH)近日在接待機構投資者調研時表示,武陵酒採用的是直達終端的短鏈銷售模式,沒有中間經銷商進行分銷,公司直接面向終端代理商、大客户、電商等進行銷售;近年來武陵酒對內不斷調整產品結構,加強企業管理,健全分配機制;對外加強和消費者互動與溝通,加大產品市場推廣力度。公司通過持續的創新營銷策略,鞏固並擴大核心消費人羣,產品市場佔有率不斷提升。2018年公司剛併購武陵酒時其產能較小,2020年業績承諾期期滿,公司對武陵酒進行了擴建,現武陵酒原漿酒產能超5000噸,為未來武陵酒更好的、高質量、可持續發展打好了基礎。

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