英科醫療(300677.SZ):全年英科醫療手套線上銷售GMV突破4億 國內一次性手套電商市佔率第一名
格隆匯12月29日丨英科醫療(300677.SZ)在投資者互動平台表示,公司關注並着力加強“英科醫療”品牌建設,建立電商集羣。2023年在主流的電商平台天貓、拼多多等醫用手套銷量排行榜排名第一。在抖音、快手以及小紅書等社交電商平台合計實現日曝光量突破千萬。通過自然流佔比優化、用户互動優化、用户停留優化等方式有效增加了粉絲粘度。全年英科醫療手套線上銷售GMV突破4億,國內一次性手套電商市佔率第一名,充分説明了市場對於英科品牌的肯定,有效提高品牌影響力。
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