多牛科技(01961.HK)與Lix Film成立合資公司 合作發展IP及數字人開發營運
多牛科技(01961.HK)公布,於今年11月,其附屬公司與Lix Film簽訂了戰略合作框架協議,內容有關成立合資公司。該協議雙方將聯合培育優質知識產權(IP),共同促進中華文化在全球範圍的傳播與交往。
根據該協議,集團和Lix Film擬成立合資公司,而合資公司業務範圍將包括影視投資與宣發、影視作品IP遊戲改編、其他海內外影視作品、動漫、網文等IP化改編和數字人的開發與營運等。目前雙方已成立合資公司,圍繞IP孵化、影遊聯動、人工智能、數字人技術的開發及版權營運等業務場景展開深入合作。
董事會認為,此次合作將為公司開啟新的發展機遇。通過與Lix Film的戰略合作,將會擴大集團的業務規模,增加IP版權等重要的智慧財產權儲備,完善遊戲產品矩陣和產業生態,為廣大用戶提供新的體驗,從而提高公司的收入水準;同時合作將進一步提升公司在人工智能生產、數字孿生方面等關鍵技術領域的技術技能,從而加強集團在遊戲產品及人工智能產品的研發。預期通過技術創新帶來的文化輸出,也將助力繁榮中國文化產業,增強中國文化產業在全球的競爭力。
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