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平安(02318.HK)目標個人客戶數量達4億 客均利潤提升至800元人民幣以上
阿思達克 11-06 15:04
中國平安(02318.HK)舉行投資者開放日,集團總經理兼聯席首席執行官謝永林透露,集團經營目標是推動個人客戶數量增長至4億,客均合同數量目標超過5單,客均利潤超過800元人民幣,並期望個人業務經營利潤可實現雙位數增長,對比2022年度錄1,326億元人民幣。 他表示,平安堅持綜合金融發展模式,是因為綜合金融符合市場需求,是經濟差異化發展及價值增長的驅動力,發展綜合金融模式對集團各類業務業績都作出顯著貢獻,有助提升客戶忠誠度,間接降低獲客成本及提高客均利潤。 展望未來,他指出中國人均財富複合增長率遠超全球平均水平,增量市場增長潛力仍是相當大,而集團現有近2.3億名客戶,非壽險客戶仍有1.7億人,當中2,500萬人為高價值客戶,雖然交叉遷徙客戶數量達約711萬戶,交叉銷售新增合同數有約6,695萬單,但客戶流失率仍然下降空間,因此亦會在存量市場加強拓展。
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