抖音、微信及快手等啟動前台實名制 分批引導粉絲量50萬以上自媒體對外展示實名訊息
內媒報道,為增強「自媒體」賬號可信度,保障用戶的合法權益,維護清朗、健康的平台秩序,內地主流社交媒體公司包括字節跳動旗下抖音、騰訊(00700.HK) (TCEHY.US)旗下微信、微博(09898.HK)、快手(01024.HK)(KUASF.US)、嗶哩嗶哩(09626.HK)(BILI.US)及小紅書等分別發公告,推動有大批關注者、發表政時及財經等內容的自媒體賬戶或賬號對外展示實名訊息的安排。
抖音表示,粉絲數達50萬且發布涉及時政、社會、金融、教育、醫療衛生及司法等內容的「自媒體」賬號,需授權平台在賬號首頁展示通過認證的實名訊息。
微信表示,將分批次分階段引導粉絲量50萬以上的「自媒體」賬號,對外展示實名訊息。近期將首先引導100萬粉絲以上的「自媒體」賬號對外展示實名信息。
微博表示,前台實名措施是為了推動有關賬戶承擔起與話語能量相匹配的責任,從而進一步推進網絡輿論生態治理,宣布將於近期引導社會時事、軍事、財經、法律及醫療等專業領域100萬粉絲以上的「自媒體」賬號填寫實名訊息,後續將逐步擴大到相關領域50萬粉絲以上的「自媒體」賬號,經用戶同意後進行前台實名展示。
快手公布,前台實名賬號範圍包括:涉國內外新聞、社會熱點和醫療及司法等專業領域,粉絲量在50萬以上的「自媒體」賬號,將分批次、分階段收到相關通知,可根據通知提示進行操作,徵詢同意後在個人賬號資料頁展示實名信息。首批將針對粉絲量100萬以上的相關領域自媒體賬號發送通知。
嗶哩嗶哩公告稱,將分批次分階段引導粉絲量50萬以上的「自媒體」賬號進行前台實名展示。 社區首批將引導粉絲量在100萬以上的自媒體賬號進行前台實名操作。
小紅書在公告中表示,為規範「自媒體」賬號營運行為,將分批次分階段引導粉絲量在50萬以上的「自媒體」賬號進行前台實名訊息展示,以進一步提升龍頭賬號的可信度。
國家網信辦於7月要求網絡平台加強對自媒體的管控,強化自媒體賬號核驗,以阻止虛假謠言的傳播。(ta/w) ~
Follow us
Find us on
Facebook,
Twitter ,
Instagram, and
YouTube or frequent updates on all things investing.Have a financial topic you would like to discuss? Head over to the
uSMART Community to share your thoughts and insights about the market! Click the picture below to download and explore uSMART app!

Disclaimers
uSmart Securities Limited (“uSmart”) is based on its internal research and public third party information in preparation of this article. Although uSmart uses its best endeavours to ensure the content of this article is accurate, uSmart does not guarantee the accuracy, timeliness or completeness of the information of this article and is not responsible for any views/opinions/comments in this article. Opinions, forecasts and estimations reflect uSmart’s assessment as of the date of this article and are subject to change. uSmart has no obligation to notify you or anyone of any such changes. You must make independent analysis and judgment on any matters involved in this article. uSmart and any directors, officers, employees or agents of uSmart will not be liable for any loss or damage suffered by any person in reliance on any representation or omission in the content of this article. The content of the article is for reference only and does not constitute any offer, solicitation, recommendation, opinion or guarantee of any securities, virtual assets, financial products or instruments. Regulatory authorities may restrict the trading of virtual asset-related ETFs to only investors who meet specified requirements. Any calculations or images in the article are for illustrative purposes only.
Investment involves risks and the value and income from securities may rise or fall. Past performance is not indicative of future performance. Please carefully consider your personal risk tolerance, and consult independent professional advice if necessary.