新地(00016.HK)將推出更多夜間優惠和活動 料年底前旗下商場生意額續升
新地(00016.HK)旗下新城市廣場、MOKO新世紀廣場、YOHO MALL形點及新都會廣場推出中秋國慶活動,配合集團「新地夜行賞」派發購物餐飲消費券,吸引大量市民到場慶祝及消費,不少The Point會員受惠,商場人流暢旺。中秋國慶連假帶旺市面氣氛,進一步帶動鐵路沿線地區的人流。
新鴻基地產代理有限公司租務部總經理周淑雯表示,趁著中秋節及十一黃金周的機會,各商戶抓緊傳統黃金零售商機,而集團推出的「新地夜行賞」反應相當熱烈, 「夜市消費券」更吸引不少市民積極到商場購物和用餐,成功推動店舖及客人參與,場內氣氛熱鬧。中秋及十一黃金檔期的人流及生意額按年升約2成,當中以餐飲食肆及生活百貨商戶類別增幅最大。
她續指,集團會通過推出更多夜間優惠和活動,帶旺本地夜生活,鼓勵港人留港消費,並吸引更多遊客,及刺激顧客跨區出行,隨著年底多個節慶的來臨,預計年底前生意額將有持續升幅。
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