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報喜鳥(002154.SZ):目前公司私人定製業務營業收入佔主品牌報喜鳥收入約20%-30%
格隆匯 09-18 20:41

格隆匯9月18日丨報喜鳥(002154.SZ)在9月15日投資者關係活動上表示,公司定製業務最近幾年實現穩定發展,目前公司私人定製業務營業收入佔主品牌報喜鳥收入約20%-30%,該業務以銷定產模式,無庫存風險,是傳統服裝行業模式的重大創新。公司報喜鳥大規模個性化智能定製系統,按照消費者的個性化訂單,通過智能化數據分析和信息整合,生成訂單信息指令,驅動智能工廠進行大規模的個性化製造,保障了公司全品類私人定製業務的順利實施。定製產品價格和消費者所選的面料和工藝等密切相關。

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