報喜鳥(002154.SZ):公司建立了平台+品牌的組織架構
格隆匯7月10日丨報喜鳥(002154.SZ)近期在接待機構調研時表示,公司建立了平台+品牌的組織架構。品牌端,各品牌進行獨立研發、品牌推廣、供應鏈管理和後台支持等工作,銷售平台通過線下店鋪、電商、新零售等渠道進行渠道拓展管理和產品銷售,扁平化組織管理架構有效提高運營效率。
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