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元隆雅圖(002878.SZ):持續開發面向C端消費者的IP文創衍生品
格隆匯 05-06 17:53

格隆匯5月6日丨元隆雅圖(002878.SZ)在5月5日15:00-17:00業績説明會上表示,公司藉助豐富的IP資源,在為B端企業客户提供IP聯名禮贈品的同時,也在持續開發面向C端消費者的IP文創衍生品,同時不斷加強C端的電商渠道建設。例如公司為簽約的幾大頭部IP開展了C端產品開發和零售渠道運營,包括盧浮宮IP文創衍生品的設計生產及其天貓官方旗艦店的代運營、京東環球旗艦店代運營、TEAM CHINA(中國國家隊)文創產品設計生產及抖音自營旗艦店運營,NBA文創產品開發及線上零售等。

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