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4月內地汽車經銷商庫存預警指數回落至60.4
中國汽車流通協會發布最新一期「中國汽車經銷商庫存預警指數調查」顯示,2023年4月,內地汽車經銷商庫存預警指數為60.4%,按年下降6個百分點,按月下降2個百分點。
協會指出,在各地補貼政策陸續結束下,車企保價政策效果顯現。隨著4月下旬上海及各地春季車展開啟、多款新車密集發布,汽車終端價格趨於穩定,消費者對降價幅度期望值緩解,降價的刺激作用將加速消退。
不過多數經銷商認為降價促銷仍是市場主旋律,有58%經銷商認為4月的促銷力度加大,33%認為促銷力度與3月持平。由於首季車市價格戰凶猛,透支部分4月汽車消費需求,綜合預計4月份乘用車終端銷量在170萬輛左右,較3月份有輕微增長。
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