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《大行報告》大摩:對美團-W(03690.HK)反擊抖音策略充滿信心 評級「增持」
阿思達克 04-20 11:47
摩根士丹利發表研報,表示對美團-W(03690.HK)應對來自抖音等競爭對手的策略充滿信心,認為市場對到店業務競爭的擔憂已反映在股價表現上,未來盈利潛在超出預期及Prosus股份處置等憂慮消除,都將成為催化劑,維持「增持」評級。 該行指,外送市場進入門檻高,而美團憑藉強大的商戶、消費者及騎手網絡基礎,可抵擋外來競爭,繼續預期市場被雙頭壟斷,當中美團將佔據約70%的市場份額,同時看好美團的單位效率提升,維持目標價180元,仍然看好服務電商的長期增長潛力,以及美團的行業領導地位。
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