騰訊音樂(01698.HK)與相信音樂達成續約協議 續深化戰略合作
騰訊音樂娛樂集團(01698.HK)宣佈,已與相信音樂達成續約協議,將持續深化戰略合作,TME也將通過旗下QQ音樂、酷狗音樂、酷我音樂等在線音樂平臺,以及包括在線K歌平臺全民K歌等社交娛樂平臺在內的多元場景,繼續爲用戶提供五月天等知名藝人的作品。
公司表示,多年來與相信音樂保持着深度的戰略合作關係,在2021年12月底,雙方也共開虛擬世界跨年先河,相信音樂旗下知名藝人五月天,通過TME旗下內地首個虛擬音樂嘉年華TMELAND舉辦在線演出,共同探索豐富的音娛社交體驗。
公司表示,未來也將繼續與相信音樂緊密合作,通過線上演出等形式進行更多深度價值共創,在共同爲華語樂壇樂迷打造兼具豐富內容與獨特體驗的華語優質音樂聚集地的同時,持續爲中國音樂產業探索更多價值增長點。(ca/k)
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