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瑞銀:疫情令銀行數碼化轉型加速 網上滲透率升至逾六成
阿思達克 01-11 15:51
瑞銀財富管理亞太區聯席主席兼瑞銀香港區主管及行政總裁盧彩雲在亞洲金融論壇上表示,新冠疫情令銀行的數碼化轉型加速,以往家族辦公室等高淨值客戶需要高接觸度服務,在接受投資建議等時傾向使用面對面接觸,但現時有關客戶已更願意數碼化。該行的網上滲透率,由疫情前的只有約20%至30%,增至目前的超過60%。 她提到,亞洲料為今年世界經濟增長的主要推動力,區內的高淨值潛在客戶持續上升,同時市場競爭亦增加,銀行爭取市場不能夠只追求規模,同時要因不同需求提供客製化服務。 中銀香港副董事長兼總裁孫煜則指,香港與內地重新通關是至為重要,該行多數的理財通南向客戶都使用數碼化交易,認為銀行業的創新可應用在開通戶口及管理等多方面,以更好地滿足兩地客戶需求及將內地資本引入香港。 另外,證監會行政總裁梁鳳儀稱當局將虛擬產品當成證券及期貨般監管,去年虛擬貨幣市場動盪,部分相關交易所破產,亦有虛擬貨幣於市場消失,認為政策需要保護投資者,機構銷售有關產品的過程要合規,客戶保護亦要到位。
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