廣汽埃安於上海開設直營體驗中心 擬構建上海市內15分鐘充電圈
廣汽集團(02238.HK)旗下埃安於微博上披露,公司於上海開設的首家品牌直營體驗中心即將登場。《上海證券報》報道,埃安上海廣場直營體驗中心將在12月進行試營業,該直營店是「AI神箭」首店,位於淮海路核心商圈,將提供高端的服務體系,為用戶提供新能源產品、以及補能和服務體驗。
埃安有關人士指出,《上海市鼓勵購買和使用新能源汽車實施辦法》明確了2023年1月1日起消費者購買或受讓插電混動汽車(含增程式)不再發放專用牌照額度,意味著在上海要擁有綠牌只能選純電車型,對於始終聚焦EV+ICV新能源全棧自研路線的埃安以及華東用戶、市場來說,埃安上海直營體驗中心的開業,將會帶來新變化。
根據規劃,埃安將以上海直營店為契機,全面佈局埃安華東能源生態網絡,構建新能源體驗矩陣與服務體系,為用戶提供高附加值的產品和服務,展現埃安的品牌高端形象,樹立起華東市場甚至全國行業標桿。埃安現有新能源車型AION Y Plus、AION S Plus、AION V Plus及AION LX Plus等均將在上海直營店亮相。同時,Hyper序列車型,Hyper SSR以及搭載埃安最新技術(AEP3.0、星靈架構)的全新Hyper車型也將在上海亮相。
在補能方面,以上海體驗中心為核心,上海廣場、虹橋機場、富力環球中心等上海核心商圈為連接點,埃安已建成15座新能源超充站,2022年年底將達20座,構建上海市內15分鐘充電圈。
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