郭思治:12月之大市初呈先高後低形態
香港股票分析師協會副主席郭思治稱,12月份才過了兩個交易日,惟技術上已初呈先高後低之形態,恆指暫是由1日之高位19,237點跌至2日之低位18,530點,即本月大市之波幅為707點,首先,一個月之高低位是不該同時出現於兩個交易日之內,加上707點之波幅亦該不能滿足月內之所需,故在本月餘下之交易日,定必有更大之波幅點出現,從而拉闊高低位之相距。
另寶尊電商(09991.HK)剛公布截至2022年9月30日的第三季度業績。承壓宏觀外部環境以及疫情反覆帶來不確定性因素,公司股價表現持續徘徊,但穩健的業績以及積極破冰的策略調整仍值得關注。業績期內,寶尊電商實現的總淨營收約17億元人民幣(下同),其中服務收入12億元,按年上升約4%。
寶尊電商於2007年成立,始終處於電商服務行業的龍頭地位。寶尊電商兼具經銷和非經銷兩種業務模式。今年第三季,公司交易總額(GMV)達186.32億元,按年增長15.9%。其中經銷方面精簡提質,大幅降低庫存風險,非經銷GMV表現持續穩健,為寶尊不斷開拓新業務奠定基礎。
往年11月是中國零售業熱度最高的時段,惟近年電商整體增速趨緩。寶尊電商通過優化提質,維持自身優勢,包括推出了全渠道數字化技術服務品牌——寶舵(BOCDOP),通過技術賦能,協助品牌實現全渠道零售數字化轉型。公司借此打造與品牌深度合作,實現正向增長,寶舵未來也將成為寶尊的核心增長引擎之一。此外,寶尊電商11月初公布收購美國服裝零售商Gap的大中華地區業務,引發廣泛關注外,還宣布開啟「品牌管理」(BBM)新業務線 ,在原有業務之外實現多元化。收購Gap標誌著BBM發展邁出重要一步。
在外部環境持續寒冬固蹙下,寶尊電商持續創新,有力朝著技術驅動型、全渠道商業營運上的目標加速邁進,有望打破悶局並維持內在優勢。加之內地疫情鬆綁措施頻現,相信寶尊電商業務將迎來進一步爆發,建議長期關注。
(筆者為證監會持牌人)~
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