IDC料今年全球智能手機出貨量按年跌6.5%至12.7億部
市場調研機構IDC發表報告指,根據數據預測2022年智能手機出貨量將按年下跌6.5%至12.7億部,較早前預測下降3個百分點,下跌的原因包括創紀錄的通貨膨脹、地緣政治緊張局勢及其他宏觀經濟挑戰抑制消費需求。
然而,IDC預計下跌屬短期,智能手機市場將在明年出現反彈,出貨量將回升5.2%,從長期來看,未來五年的年復合增長率預測為1.4%。
IDC又指出,雖然出貨量有所下降,但今年第二季智能手機平均售價按年增長10%,預計高端產品面對經濟動盪時更具有彈性,預測全年平均售價增長6.3%,同時預計高端智能手機佔比將從現時的16%持續增長,當中成長速度最快的可折疊式設備今年料增長70%,出貨量達到1,350萬部。
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