李寧(02331.HK):業績超市場預期 強化專業性效果明顯
公司上半年實現營業收入124.09 億元,同比增長21.7%;淨利潤21.89 億元,同比上升11.6%,超市場預期。 批發渠道引領銷售增長,強化專業運動品類效果明顯。分渠道來看:1)批發渠道:22H1 實現收入59 億,同比增長28.6%,若剔除專業渠道(乒乓球、羽毛球等系列產品)收入同比增長10-20%中段,我們認為強勁增長的原因一方面是去年批發渠道收入基數較低,另一方面表明經銷商訂貨意願積極,渠道庫存相比同行更為健康。線下門店方面,同比去年淨增56 家;2)直營渠道:22H1 實現收入27.9 億,同比增長10.7%,增速放緩主要受上半年疫情影響,其中線下門店同比去年淨增177 家。3)電商:22H1 實現收入35.3 億,同比增長19.1%。分品類來看,22H1 跑步和籃球品類流水逆勢增長10%和30%,高於健身和運動生活品類(分別下滑9%和1%);鞋類收入同比增長47%,也顯著高於服裝類增速(同比下滑3%)。 毛利率相比去年高基數有所下降(部分為主動策略優化),非經收益提升公司盈利水平。 22H1 公司毛利率為50%,同比下滑5.9pct,我們認為,毛利率下滑原因主要包括:1)原材料價格上漲;2)受疫情影響,主動加速庫存去化,零售折扣有所放開,公司整體庫銷比為3.6個月,6 月以下存貨佔比同比增長5pct 至88%,庫存情況健康;3)渠道結構變化,毛利率更高的直營渠道收入佔比降低。非經常收益方面,截至22H1 公司財務收入為2.29 億,同比增長超5 倍,22H1 公司收到的政府補助為1.61 億,同比增長超2 倍,考慮到公司強勁的現金儲備和不斷擴大的收入/税收體量,未來有望持續對公司盈利產生正面貢獻。 我們認為,在上半年疫情反覆+消費偏弱的大背景下,公司仍然實現了優於同行的表現,年初確定的業績指引也維持不變(收入增長10%-20%高段至20%-30%低段,淨利率保持10%-20%高段),這在消費行業中實屬難能可貴,也體現了公司的增長韌性。考慮到公司不斷提升的品牌勢能+優於同行的庫存狀況+持續改善的供應鏈和商品運營能力,我們看好公司在下半年低基數下的零售和流水錶現,並對公司未來中長期發展充滿信心。 根據公司中報和近期疫情,我們下調未來三年盈利預測(主要下調了收入、毛利率,上調了銷售和管理費用率),預計公司2022-2024 年每股收益分別為1.8、2.25 和2.75 元(原1.86、2.28 和2.81 元),參考可比公司,維持30%的溢價,給予公司2022 年39 倍PE,對應目標價84.85 港幣(匯率:1 人民幣=1.212 港幣),維持“買入”評級。 風險提示:疫情波動、經濟持續減速和潮流變化等對行業零售的可能影響
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