《新股消息》玄武雲(02392.HK):未來擬重點拓展快消零售行業客戶
內地智慧客戶關係管理(CRM)服務供應商玄武雲(02392.HK)今日(24日)起招股,執行董事、董事長兼行政總裁陳永輝預期,未來增長動力預期主要來自於軟體即服務(SaaS)及平台即服務(PaaS)服務,上市後將重點拓展快消零售行業客戶,以往主要服務大型品牌,未來會發掘更多中小企業,同時亦會進行交叉銷售,以加強現有客戶體驗。
玄武雲曾於2015年在內地新三板掛牌,並於2019年摘牌。他解釋,由於公司業務規模增長,為接觸更多國際投資者及市場,因而選擇改到香港上市,認為香港是國際化及發展成熟的市場,加上近年中概股回歸、在港上市TMT企業表現均向好,有信心上市後能獲得認可,未擔心市場短期波動。
陳永輝又指,CRM發展非常依靠技術研發,近年研發開支約佔收入6%至8%,上市後將持續投資於智慧CRM服務研發,包括5G消息、AI、DI及AIOT等領域,並會設計更多一站式服務方案以提升客單價。
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