羚邦:戲院入座率放寬有助票房恢復 擬發行更多真人電影
羚邦集團(02230.HK)主席兼行政總裁趙小燕表示,雖然防疫措施對電影上映進度有影響,但也有觀衆報復式睇戲,相信戲院入座率(目前50%)明日起放寬至85%,對票房恢復有幫助。
羚邦將於本年發行第一套法國電影,講述2019年巴黎聖母院大火事件的《巴黎聖母院:火海奇?》,並且計劃發行更多日本動畫以外的真人電影。
集團代理的日本動漫《咒術回戰》系列電影《劇場版 咒術回戰0》將於本週四(5月19日)於香港正式上映。趙小燕表示,集團爲該電影在香港花費7位數字的市場推廣費用,在臺灣以臺幣計共花費8位數字金額宣傳。節目採購及發行總監張愷瑩表示,該動畫在大型製作相繼上畫之際都能取得檔期上映,可見戲院看好該電影,相信隨着戲院入座率放寬至85%,電影反應理想。
集團代理品牌「小王子Le Petit Prince」爲中國地區的支付寶會員用戶設計及發行4款小王子付款碼皮膚。趙小燕表示,付款碼皮膚屬高毛利產品,支付寶是國內普遍的支付工具,產品推出後數秒便售罄,未來會有更多同類產品發行,本次發行的是2D,下一次發行將採取不同形式,例如3D。
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