MegaBox:人流較第五波疫情前增長60% 商戶生意最多升3倍
MegaBox高級總監文靜芝表示,在消費券計劃及多個公眾假期帶動下,商場人流較第五波疫情前增長約60%,商戶營業額亦比之前兩個月增加70%至3倍,中式食肆表現最為理想,母親節期間生意按年升幅達40%至50%;家裝類別則升20%至30%。
為響應政府於4月上旬派發第一輪電子消費券,MegaBox推出「消費券連環賞」活動,以4個指定支付工具消費滿指定金額可換領現金券及家電產品,禮品總值超過100萬元。她強調,今次活動有超過一半商戶參與,有信心今次活動將進一步帶動人流上升及營業額增加約10%至20%,又指正與Payme及Boc Pay洽談合作,憧憬當局進一步放寬社交距離措施,對第二至第三季市況感到樂觀。
另外,Megabox首次以舉行「線上1折慈善購物節」,推出約500件商品,會員可以積分兌換優惠碼。文靜芝透露,近月新增會員人數按年增長約50%,現時會員數達到近20萬人,預期在推廣活動推動下,未來每年都可錄得雙位數升幅。
她表示,今年續租已完成約60%,當中不乏過萬呎的大商戶,整體租金提升幅度達10%至20%,現時商場出租率達90%,未來希望進一步豐富家居裝潢類別商戶組合,為客戶提供一站式消費體驗。
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