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港股異動 | 網易漲4% 為i茅台提供技術支持 助力“智慧茅台”建設
格隆匯4月4日丨網易(9999.HK)漲4.3%,報152.9港元,總市值5283億港元。

近期,貴州茅台集團官方數字營銷APP“i茅台”正式面世,試運行第一天消費者申購就超過620萬次,登上AppStore免費榜第一。據悉,這款APP背後的技術支持者正是茅台集團戰略合作伙伴網易。據瞭解,貴州茅台集團已全面啟動供應鏈數字化建設,計劃於2023年末建成。網易也將繼續利用自身的技術積累和優勢,助力茅台集團“智慧茅台”建設和數字營銷創新。

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