Burger King停止為逾800間在俄特許經營店提供企業支持
Burger King公布,停止為逾800間在俄羅斯特許經營店提供企業支持,將會拒絕批准在俄特許經營餐廳的任何投資和擴張,同時會暫停運營、營銷及供應鏈等。
較早前,其最大對手麥當勞(MCD.US)及其他美國快餐連鎖店亦暫停對在俄羅斯分店的企業支持,由於在俄的麥當勞均屬公司所有,預料暫停在俄的業務會為麥當勞每月損失5,000萬美元。相反,其他企業包括Starbucks(SBUX.US)、Yum Brands(YUM.US)、Burger King均採用特許經營方式,即使暫停營業,其損失或相對地較少。(ca/u)
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