吉宏股份(002803.SZ)2021年度淨利潤預降53.64%-58.12%
格隆匯1月29日丨吉宏股份(002803.SZ)公佈,預計2021年度歸屬於上市公司股東的淨利潤2.34億元-2.59億元,同比下降53.64%-58.12%;扣除非經常性損益後的淨利潤2.135億元-2.385億元,同比下降54.98%-59.70%。業績變動原因如下:
1、受疫情長時間持續及市場競爭日益激烈影響,公司跨境電商業務運輸成本及廣吿費用大幅上升,而客單價整體降幅較大,因此儘管訂單及收入規模仍有所增長,但盈利水平受到較大程度的不利影響,導致淨利潤下降;
2、公司不斷加大對電商SaaS服務平台建設的研發投入,研發費用較上年同期有較大幅度的增長;
3、公司根據《企業會計準則》及相關會計政策規定,對可能發生壞賬的應收款項部分計提減值,同時對跨境電商業務廣吿費用的分攤採取更為謹慎合理的會計核算方法,從而減少利潤;
4、公司精準營銷廣吿業務受市場競爭加劇及部分業務剝離影響,利潤下滑明顯;
5、公司包裝業務原材料價格大幅上漲,廠房建設及機器設備投入增加導致對應折舊費增長。
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