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瘋狂體育(00082.HK)旗下《球場風雲》榮獲年度“最具人氣APP獎”
格隆匯 01-20 12:31

近日,香港主板上市公司瘋狂體育集團(00082.HK)旗下《球場風雲》再斬一項行業殊榮,榮獲鳥哥筆記評選的行業大獎2021年度“最具人氣APP獎”。

作為國際足壇巨星邁克爾·歐文代言,FIFPro正版授權的足球電競手遊,《球場風雲》憑藉持續的創新和出色的遊戲品質,在2021年頻頻獲得業內肯定,除了本次的“最具人氣APP獎”外,近日已榮獲STIF2021國際科創節年度“產品創新獎”和第三屆蟬鳴獎年度“最具創新力獎”等獎項。

據悉,《球場風雲》是瘋狂體育集團旗下戰略主打遊戲,秉承“讓體育創造快樂”的使命,在玩法上主打“公平競技”的比賽模式,提供實時操控、故事劇情、卡牌養成、自由轉會等眾多創新足球遊戲玩法,受到玩家和業內的廣泛肯定。而隨着國際巨星邁克爾·歐文成為遊戲代言人,《球場風雲》已成為行業明星產品。

IP版權資源豐富

瘋狂體育既是中超聯賽官方遊戲合作伙伴,也是國際職業足球運動員聯合會(FIFPro)合作伙伴。《球場風雲》立足於FIFPro正版授權,擁有包含英格蘭、法國、西班牙、意大利及荷蘭等全球54個國家及聯賽的超過6萬名國際球員姓名和肖像IP使用權,玩家可以任意選擇比賽模式,盡享足球盛宴。

歐洲盃一鳴驚人

作為2021年中國大陸市場首發的第一款FIFPro正版授權足球手遊,《球場風雲》精準卡位歐洲盃,上線前各渠道預約用户超200萬人,6月3日在蘋果App Store正式首發後,迅速登頂蘋果分類榜第一位,並多次獲得精品推薦。憑藉產品創新和賽事的帶動,《球場風雲》實現爆發式增長,不斷獲得玩家、媒體及行業的認可。

用創新引領行業

《球場風雲》一直追求玩法創新,為玩家提供更好的足球電競體驗。發行之初,《球場風雲》就提供了實時操控、故事劇情、卡牌養成、自由轉會等創新玩法,之後又不斷進行版本升級,12月22日遊戲推出年度大版本資料片,更是新增聯盟“國戰”核心玩法“商海爭霸,開創了聯盟對戰“國戰”玩法進入足球遊戲的先河。商海爭霸”以“周”為週期,為玩家創造一個爭奪聯盟主席,並帶領聯盟與其他聯盟進行跨服PK爭奪,按照每週“國戰”成績,向全聯盟發放相應獎勵。

公開資料顯示,瘋狂體育旗下體育遊戲業務致力於打造運動科普類遊戲,營造豐富多彩的線上體育運動場景,讓人們通過遊戲感受體育運動的魅力,提升人們對體育賽事的興趣,促進線下體育運動的傳播和推廣;除遊戲業務外,瘋狂體育運營的體育知識付費平台瘋狂紅單是中國十大知識付費平台之一;旗下“彩票新零售”已覆蓋7-Eleven、便利蜂、羅森、華潤萬家、蘇果、家家悦等6萬餘家線下連鎖店;在海南獲批開展基於區塊鏈技術的賽事競猜平台和積分兑換系統,旗下《夢幻賽事平台》堅持數字賦能體育賽事,創新賽事有獎互動遊戲。

來源:瘋狂體育官微

原標題:瘋狂體育旗下《球場風雲》榮獲年度“最具人氣APP獎”

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